Mindframe presenting at the Australia and New Zealand Communication Association (ANZCA) conference

Mindframe Senior Project Officer, Elizabeth Paton and Project Officer, Clare Jones will be travelling to Canberra to present at the Australia and New Zealand Communication Association (ANZCA) annual conference on July 3-5.

The annual ANZCA conference, attracts over 150 delegates and this years’ theme is Making Sense: Data, Publics and Storytelling. This theme has a special focus on the impacts of digital technology on arts, media and communication practices, and how the public is responding to the changes in communication and media.

Elizabeth Paton will be presenting on Wednesday 3 July, on balancing entertainment against a risk of harm in the creative industries.

Dr Paton’s presentation outlines the results and recommendations of a critical review ‘A Critical Review, Suicide and the Entertainment Media’ and Mindframe’s work in the creative industries as well as its future directions, including working with funders, producers and distributors within Australia. It also addresses the challenges of content streaming services and other cross-border services or collaborations that provide content to Australian audiences.

Clare Jones will be presenting on Thursday 4 July, on the new project Mindframe for Alcohol and Other Drugs, which launched earlier this year.

This project aims to positively influence the quality of media reporting on AOD-related issues, improve community attitudes towards people living with issues related to AOD use and increase help-seeking behaviour.

Ms Jones’ presentation will provide a background to this new project, including an overview of the evidence which underpins the guidelines. It will provide information on the training that will be provided to journalism and public relations university students to assist them to communicate safely, respectfully and responsibly about alcohol and other drugs.

Key Conference details:

Presenter: Everymind Suicide Prevention Senior Project Officer, Dr Elizabeth Paton
Date: Wednesday, 3 July
Time: 11.00am
Title of Presentation: Storytellers and the portrayal of suicide: Balancing entertainment against a risk of harm in the creative industries.
Presentation abstract: This presentation outlines the results and recommendations of the critical review and Mindframe’s work in the creative industries as well as its future directions, including working with funders, producers and distributors within Australia and addressing the challenges of content streaming services and other cross-border services or collaborations that provide content to Australian audiences.

Presenter: Everymind Suicide Prevention Project Officer, Clare Jones
Date: Thursday, 4 July
Time: 12.00pm-1.15pm
Title of Presentation: Communicating about alcohol and other drugs: New guidelines for the media, university educators and other communicators to reduce stigma and increase help-seeking.
Presentation abstract: This presentation will provide background to and introduce Mindframe for Alcohol and Other Drugs. It will also discuss the project’s methodology to achieve behaviour change when working with the media and other communicators in the dissemination phase, to ensure safe and accurate messaging regarding alcohol and others drugs.

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